Business Ethics for Hospital Business Sustainability

Anna, Marina and Sentot, Imam Wahjono and Ismail, Rasulong (2020) Business Ethics for Hospital Business Sustainability. PROCEEDING THE 2nd INTERNATIONAL CONFERENCE OF BUSINESS, ACCOUNTING AND ECONOMICS (The 2nd ICBAE 2020).

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Abstract

This study aims to determine the role of Business Ethics consisting of Hospital Professional Ethics, Professional Medical Ethics, Professional Ethics of Accountants towards Hospital Sustainabilityat Muhammadiyah Hospital. This study uses a qualitative approach with content analysis techniques to process data collected through in-depth interviews, outside observations, and documentation. Sources of data derived from key informants consisted of 6 management people, 20 employees, and 10 hospital customers. The theory of Islamic Business Ethics is used to guide the findings of Business Ethics. Indepth interviews were also conducted with 4 expert informants for triangulation. The findings of this study are in the form of a Hospital Code of Ethics with 14 components including Standards of Behavior, Hospital governance, professionals, business integrity that can facilitate the international business environment. The findings of this study can be used to redesign the organization's vision and mission as a basis for achieving better achievement. The implication of the findings of this study is the need for business ethics in designing value systems, professional ethics, Islamic business ethics, and external challenges.

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